Magazine
2 articles on Biotech haircare, written honestly and updated as things change.
Beauty
£30 for the iconic Leave-in Molecular Repair Hair Mask. £39 for shampoo. £24 for heat protectant. Founded 2020 by Britta Cox and Suveen Sahib, built on a patented peptide developed at the University of Minho. Acquired by Unilever in December 2023 in a top-5% beauty deal. The science is real. Is the brand?
K18 has 8 products. The hero hair mask is £30. The shampoo and conditioner pair is £78. The biotech credentials are real, the patent is real, and the Unilever acquisition was a top-5% beauty deal. The British indie scene competes credibly on bond repair, sometimes with cleaner formulations. Here is the honest list.
