Bond repair

4 articles on Bond repair, written honestly and updated as things change.

Beauty

Is Olaplex Actually Worth The Hype?

£28 for a hair mask, £49 for a shampoo, £84 for a kit. Olaplex built an empire on bond-repair science and a viral TikTok moment. After a 2023 lawsuit and a flood of cheaper imitators, is it still the gold standard, or just very good marketing?

By Dripscan·8 May 2026·7 min read

Wet dark hair with blurred colorful lights

Beauty

Is K18 Actually Worth The Hype?

£30 for the iconic Leave-in Molecular Repair Hair Mask. £39 for shampoo. £24 for heat protectant. Founded 2020 by Britta Cox and Suveen Sahib, built on a patented peptide developed at the University of Minho. Acquired by Unilever in December 2023 in a top-5% beauty deal. The science is real. Is the brand?

By Dripscan·6 May 2026·8 min read

Beauty

K18 Hair Mask Is £30. Here Is What UK Indie Brands Do Instead

K18 has 8 products. The hero hair mask is £30. The shampoo and conditioner pair is £78. The biotech credentials are real, the patent is real, and the Unilever acquisition was a top-5% beauty deal. The British indie scene competes credibly on bond repair, sometimes with cleaner formulations. Here is the honest list.

By Dripscan·6 May 2026·7 min read

Beauty

Olaplex Is £200 For The Full Routine. These UK Indie Brands Do It For Less

A complete Olaplex routine costs around £200. A complete UK indie hair routine costs less than half that and often performs just as well. Here are the British brands worth your money instead.

By Dripscan·5 May 2026·5 min read